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Most B2B Websites Can't See Who's Visiting.

We analysed 1,000+ B2B websites. Most can't identify the companies landing on them, and lose the warm ones to slow follow-up. Here's exactly where the leads go, and how to fix it.

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The Inbound Report1,000+ B2B Websites, Scored One by One.Where the leads go, and how to fix it.
98%of visitors never fill in a form
95%have no live chat
96%make it hard to book a meeting
32%take 24 hours or more to respond
From the report
The Identification Gap

You Can't Convert Who You Can't See.

Before response speed even matters, you have to know which companies are visiting. That's identification, and almost no B2B website can do it today.

98%of visitors never fill in a formThey land, they browse, they leave, and you never know they were there. No name, no company, no way to follow up.
The Conversion Gap

Even the Visitors You Do See Slip Away.

Share of the 1,000+ sites we scored.

95%

Have No Live Chat

No way to start a conversation. Just a form and a wait.

No way in
32%

Take 24 Hours+ to Respond

By then, the prospect has already spoken to competitors. Speed wins.

Too slow to compete
96%

Make It Hard to Book a Meeting

No calendar link. No instant booking. Most prospects give up before it happens.

Friction kills deals
1%of B2B sites offer WhatsApp
93%of buyers prefer it

Only 1% of B2B websites offer WhatsApp. Yet 93% of buyers prefer it over email or contact forms, the channel with the highest open rate in the world. Almost no one is using it.

From the report

“You're not losing leads because your work isn't good enough. You're losing them before you even see them, and again when you're too slow to reply.”

What Works

What the Best Do Differently.

The companies winning inbound aren't better at SEO or design. They see who's visiting, reach them fast, and make booking effortless.

  1. 01

    They Identify Who's Visiting

    They see the real companies on their site, not anonymous traffic. Every visitor, named.

  2. 02

    They Reach the Right People Fast

    The decision-makers, contacted while intent is hot. By the time a competitor replies, the conversation has started.

  3. 03

    They Make Booking Effortless

    A qualified prospect books a meeting in under 60 seconds. No back and forth, no waiting for availability, straight into the calendar.

The Fix

This Is a Solved Problem.

You don't need more traffic. You need to see the companies already visiting, and reach them before a competitor does. Contaktly identifies them, surfaces the decision-makers, and converts them, automatically.

  • See every company. Contaktly names the businesses visiting your site in real time. The 98% who never fill in a form.
  • Reach the decision-makers. We surface the right people at each company and contact them while their intent is still hot.
  • Convert automatically. Qualified prospects book a meeting in under 60 seconds. Straight into your calendar, no manual work.
NamedCompanies identified
InstantDecision-maker outreach
60 secTo a booked meeting
Data Credibility

Built on Real Data. Not Assumptions.

Our identification engine draws on one of the largest B2B datasets available, and this report's findings come from 1,000+ websites scored one by one. No scraping, no automation.

190+Countries. Identify visitors from virtually anywhere.
200M+Companies. One of the largest B2B datasets available.
1,000+B2B websites analysed. This research, scored site by site.

Start Seeing Who's Visiting Your Website.

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